Category Archives: Management

The quality of welcoming, information and services delivered for customers and visitors to tourist destinations is a major issue in terms of loyalty and reputation. This is even truer in the face of the difficulties encountered by the hotel, restaurant and tourism industry in 2021.Getting to know and understand better the visitors to the destination,Continue reading “Personalize the guest experience according to nationalities!”

Defining your restaurant concept to meet the guests’ expectations and ensure the success of its project now requires a clear, precise and simple definition of all marketing concepts. Here are some recommendations on the content of a #brand-book or #brand-manual so as not to forget anything in the definition of its point of sale. What’sContinue reading “Define your brand book to ensure the success of your restaurant or bar”

Is there an interest in joining up with a partner to manage your Spa ? The growing number of products on the market is forcing professionals to differentiate themselves. But then do you have to be different at all costs to please? And above all, how to stand out? If innovation and originality attract, weContinue reading “Choosing a Spa brand partner”

Menu Engineering consists of a marketing approach to make the best decisions on its selling prices, the content of the plate and its cost prices. To make the best decisions on prices, we must understand: customer demand (sales), the distribution of dishes (the sales proportions of each dish) and the profitability of each dish (itsContinue reading ““Engineering menu” method for your restaurant”

While the teams return to their hotel or integrate a new structure for the season or permanently, training is essential and necessary to prepare for operations but above all to ensure that everyone is ready. In addition to the various training courses that can be provided by organizations outside the company on different subjects withinContinue reading “In-house training: a wonderful tool !”

Today, one of our challenges is to prepare for our reopening or more simply to relaunch our sales activities to win back our customers, our priority markets which will respond in the short term initially. But for that, we need the teams ! Recruiting teams, integrating and the return of employees to the professional environmentContinue reading “Happiness Management // What if we finally talk about it ?”